India Entry Attractiveness

Automotive: India Entry

Business Challenge:

With an insight from their close network in India about the vast opportunity, they were geared up to enter Indian market and wanted to evaluate India Entry Strategy.

Europe’s leading mining company with materials applicable for Brake-Liner and Welding products wished to enter Indian market.

583 Views

Business Challenge:

The client wished to evaluate the attractiveness and viability of the project and understand sensitivity of the project on select macro-factors impacting the project.

Europe’s leading mining company with materials applicable for Brake-Liner and Welding products wished to enter Indian market.

Our Approach:

We conducted a feasibility study with a dynamic sensitivity analysis with particular focus on

Estimating addressable market size for proposed product-line
Map the competitive scenario – Current mode of operation, Business Models, sales and likely expansion plans of key competition
In-depth Financial assessment of Cost-of-Production, Operating Profits, Project Pay-back and Project’s sensitivity to Government’s policy

Our Recommendation

Re-negotiate pricing for select parts, request for additional parts and assure M-o-Q to justify the investment-to-returns.

Client Results

A clearer picture helped client to decide confidently minimum viable project size and prepare a realistic roadmap of the business.

Automotive

Viability of New Mfg. Setup?

Automotive